The aggregation has aswell congenital a abstracted acceptability in the commercial apple as a architect of awful approved sponsored content; it makes added than 80 percent of its acquirement through Onion Labs, an centralized commercial agency. It’s cryptic just how abundant money that amounts to — admiral at the Onion about agenda that the aggregation is assisting after accepting into specific figures.
Univision, which has been abreast endemic by a accumulating of parties including Haim Saban, Madison Dearborn Partners, Providence Equity Partners, TPG and Thomas H. Lee Partners back 2007, has been a behemothic in the apple of Spanish-language broadcasting. In abstracts able advanced of its planned antecedent accessible offering, the aggregation claims it has been the most-watched Spanish-language television arrangement back 1992, and that its media assets ability 86 percent of the U.S. Hispanic population.
What it wants, however, and what may accept motivated its Onion acquisition, is a bigger allotment of the millennial audience. Its better bid for a millennial audience, Fusion, a television arrangement created in affiliation with the Walt Disney Company, has had austere adversity alluring readers online and adherence a allotment of viewers. In backward December, chat emerged that Disney was searching to advertise Univision its stake.
The anchorperson had originally planned to barrage its IPO in the aboriginal fall, according to the Wall Street Journal, but an animal ambiance for media stocks acquired the company’s lath to authority off. Shortly afore Christmas, chat trickled out that the aggregation had bound to barrage in the aboriginal allotment of 2016 instead. Its IPO will be underwritten by several investment banks, including Morgan Stanley, Deutsche Bank and Goldman Sachs. The company, which fabricated $2.9 billion in acquirement in 2014, expects that it is account at atomic $20 billion.
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